Kolr Brand Aura Index

The Brand Aura Index measures how well a brand performs in influencer marketing by revealing how visible it is, how powerfully it resonates, how reliably it shows up, and how deeply it connects with consumers.

Four Key Metrics

  • Exposure

    Exposure

    How visible a brand is across audiences and platforms.
  • Resonance

    Resonance

    How effectively a brand inspires meaningful interactions and engagement among audiences.
  • Vitality

    Vitality

    How consistently a brand stays active and gains traction through engaging and high-quality content.
  • Affinity

    Affinity

    How deeply a brand connects with its community.
Understand Methodology

TOP 20 Luxury Brands Rankings

11/20/25 - 2/20/26
RankingBrandScore
1
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Tod’s
97.5
2
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Bottega Veneta
96.6
3
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Loro Piana
95.4
4
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Moynat
95.3
5
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Delvaux
95.3
6
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Dior
94.9
7
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Louis Vuitton
94.5
8
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Chanel
94.2
9
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Saint Laurent
94.1
10
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Loewe
94.0
RankingBrandScore
11
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Hermès
93.9
12
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Ferragamo
93.7
13
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Dolce & Gabbana
93.6
14
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Kenzo
93.6
15
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Balmain
93.5
16
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Balenciaga
93.0
17
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Valentino
92.9
18
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Prada
92.2
19
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Bally
91.8
20
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Fendi
91.4